§ FOUNDERS — EST. 2016 FOR EARLY-STAGE TEAMS

Founder-grade
course design.
Senior craft, startup speed, fixed price.

One polished module shipped in three weeks.

↓ READ ON № 09 / FOUNDERS
§ 01 — THE BRIEF BUILT FOR SPEED

You don’t need an OPM or a six-quarter agency engagement.
You need one polished module shipped in three weeks so your activation curve actually moves.

Course Kitchen ships at startup speed because we don’t have committees, billable juniors, or pitch decks to write. Just senior craft and a fixed price.

§ 02 — WHAT FOUNDERS HIRE US FOR FIVE FOUNDER PLAYS

Five things we ship for founders.

01

Product onboarding

In-product walkthroughs, JTBD-aligned video, and certification flows learners actually finish.

02

Customer education academies

Self-serve courses that reduce support load and drive expansion. Hosted on Thinkific, Teachable, Maven, Disco, Mighty Networks, Skool, LearnWorlds, or your own headless stack.

03

Sales enablement

Rep onboarding, talk tracks, and certification gates wired to your CRM.

04

Paid credentials & cohorts

Curriculum design, learner experience, instructor enablement, assessment strategy.

05

One-week course rescue

Inherited a half-built course or an exited contractor? We diagnose and stabilize on a fixed fee.

§ 03 — PRICING FOUNDER-FRIENDLY

Three ways to start.
All fixed-price, all senior-led.

SPRINT

Founder Sprint

$12k–$18k · 2–3 weeks

One polished module + a reusable template you can extend. Best when you need to ship one thing that matters and learn the production stack.

  • Senior ID lead, fixed scope
  • WCAG 2.2 AA built in
  • Source files at handoff
  • Ships in 3 weeks or less

Best for first hire of a course design partner.

Most popular

Module Build

From $8k · 4–6 weeks

Single Storyline, Rise, or HTML module — fully scoped, fixed price. SCORM/xAPI ready for any LMS or LXP.

  • Discovery → SOW within 5 business days
  • Two rounds of revisions baked in
  • 30 days post-launch support
  • You own the source files

approx. Most modules ship inside six weeks.

RETAINER

Embedded Retainer

From $10k/mo · 6-month min

Senior bench on standby. Best when you’re shipping new content monthly and don’t want to hire a full-time team yet.

  • Dedicated Slack channel
  • Quarterly strategy reviews
  • Predictable monthly invoicing
  • Capacity scales month-to-month

Min 6-month commitment.

§ 04 — STACK-AGNOSTIC YOU PICK THE PLATFORM

We don’t care which platform you’re on.
We build for the one you’ve already chosen.

Thinkific, Teachable, Mighty Networks, Circle, Maven, Disco, LearnWorlds, Skool, custom Next.js front-ends, headless CMS pipelines, and the full enterprise LMS roster (Canvas, Moodle, Open edX, Cornerstone, Docebo, Workday). We integrate with HubSpot, Pendo, Mixpanel, Segment, Stripe, and Slack so the course earns its keep against your funnel.

§ 05 — PROMISES SPEED WE ACTUALLY KEEP

Founders get five timing promises with every engagement.

  1. 01

    30-minute intro this week

    No pre-call questionnaires. No sales theater.

  2. 02

    Written fixed quote in 5 days

    Or an honest “we’re not the right fit.”

  3. 03

    Signed SOW within 2 weeks

    Standard mutual NDA, mutual indemnification.

  4. 04

    Ship inside 6 weeks

    The Founder Sprint ships in 3.

  5. 05

    10 years, zero misses

    We’ve never missed a deadline. We don’t plan to start with you.

START SEND THE MESSY VERSION

A Notion doc, a Loom,
or a frustration. Send the messy version.

We’ll turn it into a scoped plan with a fixed quote in five days.

NOTES FROM THE KITCHEN ONE EMAIL A MONTH

Stay in touch.

Once a month, a short note on what is actually working in instructional design — accessibility, AI in course development, and the boring craft details that decide whether a course ships well. No funnels, no upsells.

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